You should be aiming to start filming your music video as soon as possible in the September, even if it is just test shots. At the latest you should be starting to film by the 3rd week in September otherwise you will not get your video finished by Christmas.
You will be marked on your ability to
· Frame and shoot appropriate shots
· Use a variety of shot sizes and angles
· Use a variety of camera movement
· Select appropriate mise-en-scene like colours, costumes, locations, props etc
· Use a variety of film and photo editing transitions and effects, matching the pace of the cuts to the pace of the song as appropriate
· Choose appropriate and original images to accompany lyrics
· Contribute to all aspects of production and editing
Hints and Tips
· Find interesting and unique locations (avoid using the school like the plague!)
· Use lots of close-up shots
· Cast someone as the lead singer who looks as though they could actually be the person singing! (eg right age, style etc)
· Cast someone who can really act or is really confident in front of the camera because they must behave like a star
· Find places with beautiful light, or get some lights to make a place beautiful
· Experiment with editing effects but don’t make it too cheesy!
· Make sure that there is a clear link between your video, the digipak, and the advert for the digipak. Give your band / artist some brand identity.
During the production and editing of your music video you should all write at least 10 further blog entries about the process and choices you make. These entries should include screen grabs of your Final Cut editing windows or screen grabs showing choices you’ve made. Things you could discuss in these entries are:
· Problems during filming or editing and how you solved them
· How you got the shots you wanted
· Experiments you did with editing techniques or effects
· What has been tricky / easy that week
· How your time management has been
· What people have thought of your video so far, suggestions they make etc
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